In today’s fast-paced and competitive digital realm, an accessible and seamless user experience can make or break your customer relationship.
It is primarily about meeting users’ needs and allowing them to interact with your site intuitively. Hence, user experience (UX) design encompasses a website’s overall usability and function.
This includes a positive user experience, better navigation, enhanced accessibility, and overall site functioning. Thus, the most inspiring UX designs include user-centric formats responsible for a higher customer conversation rate, maximizing a product’s impact.
What Is Good UX Design?
A good UX design focuses on a user’s mindset, convenience, and ease by designing a solution that effectively addresses a user’s concern. Let’s consider the example of an online grocery store.
Suppose you open the landing page of a grocery store intending to buy products. A good UX design would focus on robust search functionality, better optimization across various devices, order tracking features, personalized recommendations, quick checkout options, etc.
Since these features address your pain points, you’re more likely to revisit the website. On the other hand, if you visit another website that takes longer to load, has an inconsistent design, doesn’t support various devices, and has a cluttered menu, you’re less likely to use it again.
Hence, a good UX design addresses a user’s concerns, provides familiar design patterns, involves simplifying tasks, and avoids unnecessary clutter, all within responsive design instructions.
6 Examples of Inspiring UX Design to Follow in 2023
Excellent user experience design is highly beneficial for online business and branding. Renowned brands integrate cutting-edge UX design to boost customer conversion rates.
Let us look into these six remarkable examples of inspiring UX design to follow in 2023.
1. Airbnb
Airbnb is an online American marketplace that provides accommodations primarily focused on tourism experiences and homestays.
With a remarkable UX design, Airbnb offers an intuitive experience to users by addressing their pain points.
This online marketplace for lodgings features personalized recommendations, clear visuals, quick-to-load images, and a simplified booking experience.
Airbnb further streamlines the reservation and booking process, making it more user-friendly by providing ease every step of the way.
Moreover, the website is visually appealing and features limited text.
Thus, it is easier for users to quickly skim through the pictures to find what they are looking for.
This way, Airbnb’s UX design highlights the importance of hassle-free navigation, combatting various problems arising from design flaws.
2. Framer
Framer is another excellent platform for inspiring UX design. This platform enables users to design and prototype intuitive UI and UX.
With a clean interface, Framer enables users to navigate their desired options easily. Framer also features various options at the top, which further have a grid-based layout, enhancing the visual experience and emphasizing seamless accessibility.
Moreover, Framer offers excellent features for designing websites, blogs, and portfolios. Its complete set of tool designs also enables users to complete their high-quality projects confidently.
This platform’s UX design focuses on making the interface more interactive. The “click and drag” option allows users to have a first-class experience of the site!
The well-maintained and organized layout also avoids unnecessary distractions and elements, allowing users to find what they want quickly.
3. Wise
Wise, an online money transfer service, is another excellent example of the best UX designs in 2023. This service quickly gained popularity due to its seamless money-transferring options and competitive currency exchange rates.
Wise has simplified the process of making international payments by integrating a user-friendly layout and smooth functioning of the site.
A remarkable feature of Wise’s current UX design is its minimalist interface with a responsive design, allowing users to navigate quickly.
Wise also offers comprehensive management functionalities for various accounts, which makes their app and website extremely user-centric.
Wise is now recognized as one of the best UX design fintech products due to the application’s optimization across various devices. Moreover, the UX design presents clean information, fewer graphics and avoids clutter.
4. Around
Around, another inspiring platform praised for simplicity and efficiency has an attractive UX design. This video-conferencing platform effortlessly enables users to connect virtually.
With reliable performance and an intuitive interface, Around makes accessing video conferencing options easier. It also has accessible audio settings along with screen-sharing options.
The straightforward user interface makes it easier for most users to understand features, maximizing functionality
The core functions, such as managing video settings, starting meetings, joining a conference, or accessing chat functions, are seamless due to fewer distractions.
In addition, Around has addressed its target audience’s pain points by integrating features such as screen sharing, virtual backgrounds, remote collaborations, etc.
Moreover, Around has a radically unique video call format that focuses on the user’s face. Every user that joins a video conference streams on the platform in a thought bubble at the top. This works well for collaboration sessions as the screen has minimal distraction.
These options significantly enhance user experience. Another notable feature contributing to Around’s excellent UX design is its cross-platform compatibility.
Around maintains consistency across multiple platforms, providing a familiar user experience whether you use a desktop, mobile app, or web version. This highlights Around’s reputable commitment to providing a seamless user experience.
5. Apple
Apple, the biggest technology company with the power to make any design mainstream, features one of the most inspiring UX designs of 2023
With Apple, less is more, as their site features a minimalist design with a visual hierarchy, making it convenient for most users to navigate their desired options.
App Store’s preview also presents key information to users at a glance. The notable feature of Apple’s UX design is that they avoid crowded subpages, CTAs, contrasts, and excessive information.
Instead, Apple presents users with a satisfying experience through its sleek design, negative spacing, graphics, and simple colors. The web style also has a user-centric design with a visually pleasing layout.
According to Google Analytics, the longer a screen takes to load, the higher the likelihood of users abandoning the site. Hence, a good UX design ensures that the site loads quickly.
This emphasizes the importance of optimization to retain user engagement. Apple specifically focuses on optimizing the loading time, which results in greater user satisfaction.
6. Craft
Craft, a visually appealing multi-platform app, is made to create documents. It provides a next-level experience to users as the UX design primarily focuses on delivering simplified navigation to use various crafting elements.
Hence, Craft’s interface has made a variety of templates extremely accessible to users. This site’s landing page also features access to an AI writing tool. The block texts on the interface explain various options available to users.
Some powerful features that boost the UX experience are quick loading speed, optimization, simplified navigation, and brilliant tools. With Craft, you can import or export multiple files in the blink of an eye.
These features with a user-friendly interface efficiently address user pain points, simplifying various processes and promoting creativity, and retaining users.
7. Linear
Linear, a modern solution for project management applications, is another excellent platform with an inspiring UX design. This application helps users optimize their software projects and efficiently helps them with bug tracking, etc.
The site features a well-organized UX design with dark colors, bold fonts, and sequential information. The visual hierarchy of this platform effectively solves user pain points by quickly providing them with the information they require.
Linear features various options at the top, which limits user navigation, preventing confusion. The UX design also strives to eliminate clutter by reducing unnecessary steps and interactions.
The streamlined information focuses on task orientation. In addition, Linear’s objective of serving high-performance teams also allows users to execute their tasks faster. Users can manage multiple tools simultaneously without worrying about the site’s speed.
Furthermore, Linear is optimized for performance, which ensures smooth interactions. Users can carry out multiple tasks, such as updating and loading projects that can be executed quickly, reducing user frustration.
Elevate Your User Experience Today with UI Learn
In the modern world of user experience (UX) design, effective strategies can be game-changing for a business.
Creating something interactive yet beautiful is a challenging task, but with UI Learn’s priority access to enrollment, you can also elevate your user experience by discovering the innovative world of UX design shaping!
